EDDM® is a simplified direct mail program developed by the USPS for local retailers and other location-based businesses that want to market by mail to households and businesses in a specific neighborhood. EDDM® permits mailing to every delivery unit on a carrier route without an address list. EDDM® mailpieces do not require a name or address because every delivery point on a specified mail carrier's route receives a mailpiece addressed to "Postal Customer"; this is known as saturation mailing and as such it mails at very low postage rates.
If you have additional questions, please contact Click2Mail Customer Support at 866-665-2787 or firstname.lastname@example.org. Our hours of operation are Monday - Friday, 9 AM to 8 PM Eastern.